Premium ad solutions for optimal monetization and a unmatched visitor experience.
Explore true[X] engagement ad solutions for video, content, and game publishers.
Popular Ad Types
For Video Publishers
You put everything into producing your content. Why deliver anything less in your ad experiences?
For News & Gated Content
There’s a better way to support quality journalism than banner ads in every nook and cranny of your site. Exchange access with a little attention.
Grant access to articles behind the news paywall and monetize non-subscribers with a lighter ad load.
There’s nothing more frustrating that clicking on a news link from social, only to be block from the content. Fix that here.
For Wifi & Games
Give the people what they want in exchange for a little of their time and attention.
Wifi Premium Access
Consumers love being online. Grant Wifi access at your venue, airport, or store through engagement-based access.
Reward players with interactive experiences like the ones gamers are used to. Fun, engaging, and focused.
true[X] continues to innovate and will be introducing two new Ad Types in 2022. Here’s a peek into what’s in store.
Flexible frameworks that are fast, effortless, and proven. Choose your objective, upload your creative, and launch - or have our in-house Creative Studio build the units for you.
Drive top-of-funnel movement with guaranteed attention and CTR with light interaction opportunities.
Little data is as useful as understanding how users think and feel. Polls help you understand what motivates them.
Product / Profile Match - 50/50
Turn your campaign into a choose-your-own adventure experience with dual question functionality.
Keep storytelling in your hands as users navigate through your brand story frame-by-frame while your video auto-plays.
Did You Know?
Use a question to share an interesting fun fact - or create an ache that your product can resolve using Q&A.
Product / Profile Match - Quiz
Questionnaires point customers to the exact product in a well-branded and interactive quiz engagement.
If a picture is worth a thousand words, and a video's worth a million, what are multiple videos worth?
Add interactive and shoppable hotspots to any engagement for a layer of customization and detail.
Looking to blow away the competition, impress your clients, and win some awards? Look no further.
Go beyond the click. Raise that controller and shake what your momma gave ya!
Don’t just show, tell. Have your audience control their experience with voice.
Explore a fully-immersive video that puts you in the driver’s seat.
What is value exchange?
As an advertiser, the thing we desire most is human attention. As consumers, our most valuable asset is our time.
TrueX engagement ads optimize for both groups by reducing the number of ads a consumer sees in exchange for their undivided attention.
Stop paying for impressions and start optimizing for engagements with your brands from the leading interactive group available.
Not all attention is created equal.
Industry standards still dictate that an ad has been “viewed” if 50% of the unit pixels were seen for at least two seconds.
That’s a low bar, hardly enough to make an impression — and it’s led to a media landscape overstuffed with inexpensive, interruptive ads.
TrueX knows that premium, long-form video offers the best consumer attention. We’ve built advertising that respects those publishers’ standards of quality while simultaneously giving consumers the option to reduce ad load.
The result is a better user experience and better ROI for publishers.